Professional Visitors Gather, Growth Validates Demand.
Health Ingredients Expo Expands Its Global Influence.
"93% of visitors said they would attend the next edition."
WPE & WHPE 2025 attracted a total of 26,636 professional visitors, a 6.2% increase compared with 25,073 visitors in the previous edition. This growth not only reflects the exhibition's rising brand influence in the industry, but also indicates the market's growing attention to the natural extract and healthy ingredients sector.
• The growth of visitors this year is attributed to a more systematic marketing layout, stronger channel collaboration, and the geographical cluster effect of the "Xi'an Plant Extraction Industry Base". Meanwhile, the proportion of international buyers has increased steadily, demonstrating the expansion of the exhibition's global influence.
• The year-on-year growth of 6.2% further validates the active market demand and the growth potential of the exhibition platform in this sector.
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Visitor Guide
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Opening Hours
Wednesday, August 24 ⏰ 09:00-16:30
Thursday, August 25 ⏰ 09:00-16:30
Friday, August 26 ⏰ 09:00-16:30
Venue
Xi'an International Convention and Exhibition Center
Add: No. 1399, Exhibition 1st Road, Chanba District, Xi 'an, Shaanxi, China.
Industry Distribution of Buyers 2025 (Top 8 Industry Categories)
Brief Introduction
• Functional Foods / Nutritional Products: Manufacturers of nutritional products including health foods, energy drinks, protein powder, collagen, etc.
• OEM / ODM Factories: Provide custom formulation, packaging manufacturing and raw material integration services for brands
• Pharmaceuticals & FSMP: Engaged in R&D of traditional Chinese patent medicines, medicine & food homologous materials and food for special medical purposes
• Cosmetics / Personal Care Products: Brands of functional cosmetics, beauty foods and botanical skincare
• Cross-border E-commerce / Importers: Health product buyers operating overseas platforms (e.g. Amazon, Shopee)
• Food & Beverage Enterprises: Enterprises engaged in innovative applications such as healthy beverages, cereal bars and plant-based products
• Comprehensive Health Chain Channels: Including chain pharmacies, health care chain stores, nutrition consultant systems, etc.
• Research Institutions & Innovation Centers: R&D institutions or cooperation platforms for formula verification, efficacy research and ingredient functional screening
Company Profile
Founded in 2008, Worldboson Expo Group has deeply rooted in the exhibition industry for 17 years and is a leading international enterprise specializing in exhibition services. The company brings together an elite team with strong professional competence and rich practical experience. The core members have more than 10 years of working experience in the exhibition industry on average, and are proficient in the whole process of exhibition planning, organization and execution, global resource connection and other businesses.
We have advantages in industry depth and resource integration. We have profound accumulation especially in the comprehensive health industry, and are familiar with the development trend of the whole industrial chain including natural extracts, healthy ingredients and functional foods. At the same time, we have integrated global industrial resources, exhibitor resources, professional buyer resources and scientific research resources, and established strategic cooperation with scientific research institutions such as China National Research Institute of Food and Fermentation Industries and Northwest University, so as to provide customers with more targeted exhibition services.